Beauty shoppers want answers before they buy
Which shade? Is it right for my skin type? What's in it? A beauty store converts when those answers are on the product page — and keeps customers when reordering is easy. We build Shopify stores for beauty and skincare brands around both.
Beauty stores we've built
Our beauty and skincare work includes eight live Shopify stores: Little Butterfly London, Queen Tarzi, Really Good Blends, Naillover, Shop By Lily, Sheovation, Amyla Cosmetics and All Beauty Access.
What we build for beauty brands
- Product pages that answer questions — ingredients, how-to-use, skin-type and shade guidance in tidy tabs.
- Shade and variant pickers — swatches that show the real colour.
- Routines and bundles — sets and quantity breaks with ZS Bundles.
- Subscribe & save — repeat orders on autopilot with ZS Subscriptions.
- Reviews and social proof — photo reviews, before/after and UGC on the pages that matter.
- Fast mobile pages — most beauty traffic arrives on a phone from social media.
How we work
- Free strategy call — 30 minutes on your products, customers and goals.
- Fixed quote — a clear scope and price you approve before we start.
- Design & build — on a staging theme you can review as it comes together.
- Launch & support — we go live with you and stay on hand after launch.
Pricing and timelines
| Service | Starting price | Timeline |
|---|---|---|
| Theme customization | from $149 | 2–5 days |
| Store setup & launch | from $399 | 48 hours |
| Premade Shopify store | from $399 | 72 hours |
| Speed optimization | from $199 | 3–5 days |
| Custom Shopify theme | from $1,499 | 3–5 weeks |
| Custom Shopify app | from $1,999 | 3–8 weeks |
Every project starts with a free 30-minute call. You get a fixed quote and approve the price before any work starts. See every package on the pricing page.